Compare Your App Against the Market
See daily download and revenue trends across stores, categories, and countries to understand the bigger picture.
Get Market Context
Compare your app’s performance to category and market-wide benchmarks to see if shifts are unique or industry-wide.
Identify Opportunities
Spot growing categories and regions early so you can expand into high-potential markets before competitors do.
Adjust in Real Time
Daily updates and seasonality adjustments give you accurate benchmarks to guide timely product and marketing decisions.
Your numbers don’t tell the whole story.
The Mobile Market Index puts your performance in context so you can see if changes are app-specific or market-wide.
Market Insights Made Accessible
Get normalized download and revenue trends for iOS and Google Play across every country and category.
See How Your Category is Performing
Track download and revenue shifts across categories and countries, updated daily, to understand your app’s performance in context.
Adjust for Seasonality
Our algorithm smooths out weekday and seasonal fluctuations, giving you a true view of long-term performance trends.
Free for Every Member
The Mobile Market Index is included in every Appfigures plan, including free, so no developer is left guessing.
More Ways to Stay Ahead
Real-Time Market Signals
Cross-Platform Coverage
Global Coverage
Market Benchmarks for Every Role
Whether you’re building apps, analyzing markets, or publishing research, the Mobile Market Index helps you separate app-specific changes from industry-wide trends.
App Developers
Understand if changes in downloads are unique to your app or part of a broader category trend.
Game Developers
Benchmark against volatile categories like Entertainment or Fitness to time updates and campaigns better.
Growth Marketers
Use trend data to refine targeting, reallocate spend, and focus campaigns on the best opportunities.
Enterprise
Share consistent market benchmarks across teams to inform portfolio-wide strategy.
Market Analysts
Track normalized trends across categories and countries to identify growth markets and shrinking segments.
Academic Researchers
Study real-world adoption patterns with free access to trusted, normalized market data.
Journalists
Back up stories with accurate, category-wide download and revenue benchmarks updated daily.
Get started for free
Try Appfigures with our free Starter plan and track up to 5 apps. Upgrade anytime to unlock advanced insights, more apps, and premium features.
Understand the Market
Dive into industry reports, trend analyses, and growth forecasts to uncover opportunities and make smarter decisions with Appfigures.
Powering growth for 200,000+ apps worldwide
You build. We handle the data.
Growth starts with clarity. Appfigures makes it automatic.
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Works with every major store
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